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Integrating Zapier with Your Website Opt-In Contact Form

Published on Feb 28th, 2024

Integrating Zapier with your website's opt-in contact form can streamline your workflow by automating tasks and connecting your web form to various applications. Here's how you can achieve this seamless integration in a few easy steps.


Step 1: Create a Zapier Account


To get started, sign up for a free Zapier account at zapier.com. After signing up, you’ll be directed to the Zapier dashboard.


Step 2: Set Up a New Zap


Click on 'Make a Zap!' which is Zapier’s terminology for creating a new connection. Choose a name for your Zap that reflects its purpose, like 'Website Contact Form Submission'.


Step 3: Choose Your Trigger App


Select the app that will trigger your Zap. In this case, it'll be your website form app, such as 'WordPress Forms', 'Gravity Forms', or another form builder that's supported by Zapier.


Step 4: Choose Your Trigger Event


Define the event that will trigger your Zap. Usually, this is a new submission to your contact form. Once selected, connect Zapier to your form builder with the required credentials and permissions.


Step 5: Test the Trigger


Make a test submission to ensure that Zapier is correctly detecting new entries from your contact form.


Step 6: Choose an Action App


Select the app where you want the data from your website form to go. This could be your CRM, email marketing service, spreadsheet, or any of the 3,000+ apps Zapier supports.


Step 7: Choose Your Action Event


Define what action you want to happen in the app you've chosen. For instance, you may want to add a new contact to your email list in your marketing software.


Step 8: Map Form Fields to Action Fields


Match the fields from your form to the corresponding fields in your action app. This ensures that the correct data is transferred and acted upon.


Step 9: Test the Action


Complete a test action to verify that Zapier is correctly sending form data to the action app.


Step 10: Turn on Your Zap


Once testing is successful, activate your Zap. Now, your website’s contact form submissions will automatically connect to the other applications you've chosen, creating an automated workflow tailor-made for efficiency.


By following these steps, you enhance not only your productivity but also your ability to engage with customers promptly and effectively.


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