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Integrating Contact Forms with Zapier: A Step-by-Step Guide

Published on Feb 28th, 2024

In today’s interconnected online landscape, integrating a contact form with Zapier opens up a world of productivity and automation for businesses. For website owners and technology consultants alike, the goal is a seamless connection between user input and actionable workflows. Here’s how to send email from a contact form to Zapier, effectively turning website interactions into immediate business responses.


Step 1: Set Up Your Contact Form
To begin, ensure that you have a functioning contact form on your website. This might be built using a CMS platform like WordPress with plugins such as Contact Form 7, Gravity Forms, or a custom-built HTML form.


Step 2: Create a Zapier Account
Navigate to Zapier.com and sign up for an account. Zapier offers various plans, including a free tier, which may suit your needs depending on the volume of tasks you intend to automate.


Step 3: Make a Zap
Once logged in, click on the “Make a Zap” button. Zaps are the automated workflows you create with Zapier. Each Zap consists of a Trigger (the event that starts the Zap) and one or more Actions (the events that follow the Trigger).


Step 4: Configure the Trigger
a. In the Trigger setup, choose the app or service that corresponds to your contact form. If you’re using a popular form plugin, there is likely a pre-built integration available.
b. Select the event that will trigger the Zap. This might be ‘New Form Submission’ or similar, depending on your form solution.
c. Connect your form account to Zapier and set up the specific form you want to use.


Step 5: Set Up the Action to Send an Email
a. After configuring your Trigger, move on to setting up your Action. Search for the ‘Email’ action within Zapier or choose your email provider if you prefer to send emails through it.
b. Choose the ‘Send Outbound Email’ action or a similar option provided by your email service’s Zapier integration.
c. Fill out the details of the email action, including the ‘To’ address, which can be a static address or a dynamic field from the form submission. Customize your email subject, body, and other settings as needed.


Step 6: Test Your Zap
Before going live, it’s critical to test your Zap. Submit a test entry on your contact form and review the email you receive to ensure everything is working as intended.


Step 7: Activate Your Zap
If the test is successful, activate your Zap. Your contact form is now configured to send submissions as emails through Zapier automatically.


Remember that while this process outlines a general method for sending emails from a contact form to Zapier, the specifics may vary depending on the form technology and email service you use. Moreover, as you craft your Zap, consider additional automations that could further enhance your productivity, such as adding contact information to a CRM or Slack notification for new submissions.


Optimizing your website's capability to efficiently handle contact form submissions via Zapier not only saves time but also ensures a swift response, elevating customer satisfaction and engagement.


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