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Automating Your Content Strategy: How to Get an Excerpt from Zapier Blog Posts

Published on May 17th, 2024

In today’s dynamic content landscape, staying updated with the latest posts can be a daunting task, particularly if you’re managing multiple platforms. Zapier, the renowned tool for automating tasks between web apps, provides a seamless solution to this challenge. By extracting excerpts from Zapier blog posts, you can streamline your content curation process, ensuring you and your audience stay informed with minimal effort.


Firstly, to leverage Zapier for obtaining blog post excerpts, you need to choose a 'Trigger' app that will commence the automation process whenever a new blog post is published. RSS feeds are typically used as a trigger for blog-related automations.


Once the trigger is set, select an 'Action' app where you want the excerpt to be sent. This could be an email, a cloud document, or a social media management platform.


Here's a step-by-step guide to get you started:



  1. Log in to your Zapier account and click on 'Make a Zap'.

  2. Choose RSS by Zapier as your trigger app and 'New Item in Feed' as the trigger event. Enter the URL of the blog’s RSS feed.

  3. Next, select the action app where you want to send your excerpt. For instance, choose Email by Zapier if you want to receive excerpts by email.

  4. Configure the action step by mapping fields from the RSS feed to your email. The 'Description' or 'Content' field usually contains the post’s content from which you can extract an excerpt.

  5. Using Zapier’s built-in 'Formatter' utility, set up a 'Text' action to 'Extract Pattern' and input the character count or html tags if you want to be precise with the content selection.

  6. Test the Zap to ensure everything is functioning correctly and then set it live. Now, every time a new blog post goes live, Zapier will send out the excerpt according to your setup.


By integrating Zapier with your content strategy, not only do you save valuable time, but you also enhance your content's reach and engagement by promptly sharing insightful portions of the latest posts.


For more detailed setups involving multiple channels or specific requirements, consider consulting with professionals in development and technology consultancy who can tailor the automation to suit intricate needs.


In summary, extracting excerpts from Zapier blog posts is a breeze when you use the platform's automation capabilities. Embrace this technology to keep your content strategy sharp and your audience captivated.


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