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Integrating Zapier with HubSpot: Your Step-by-Step Guide

Published on Feb 28th, 2024

Unlock the full potential of your CRM and automate your workflow with Zapier integration in HubSpot. HubSpot, a leading growth platform, offers a suite of tools that help businesses with their inbound marketing, sales, and customer service. Zapier, on the other hand, is an automation tool that connects your favorite apps and services to create seamless workflows.


When integrating Zapier into HubSpot, users can connect HubSpot to over 2,000 other web services, enhancing their ability to automate tasks across their tech stack without the need for complex coding. If you want to get to Zapier in HubSpot, just follow these simple steps:



  1. Log in to Your HubSpot Account: Start by signing into your HubSpot account.



  2. Access the Marketplace: In your HubSpot dashboard, navigate to the 'Marketplace' icon located at the top-right corner of the screen.



  3. Search for Zapier: Use the Marketplace search function to look for the Zapier integration.





  1. Choose Zapier Integration: Once you find the Zapier integration, click on it to open the integration details page.



  2. Install the Integration: Read through the features and reviews to understand how Zapier can help you with automation. Then, click the 'Install App' or 'Connect App' button to begin the integration process.



  3. Set Up Your Zapier Account: If you don't already have a Zapier account, you'll need to create one. Follow the on-screen prompts to sign up or log in to an existing Zapier account.





  1. Authorize the Connection: After setting up your Zapier account, you need to authorize the connection between Zapier and HubSpot by granting necessary permissions.



  2. Start Creating Zaps: With the connection established, you can begin creating 'Zaps' – automations that link HubSpot with other apps. Choose a trigger from HubSpot (like new lead registration) and connect it to an action in another app (such as adding a new row in Google Sheets).




By following these steps, you can streamline your processes and make the most out of your HubSpot experience. Remember to regularly check for updates and new integration options to keep your workflows efficient and up-to-date.


Please note that while Zapier offers many integrations for free, some might require a premium subscription. Check the details for each app connection to ensure it fits within your budget and business needs.


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