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Seamlessly Connect Facebook Leads to LionDesk Without Zapier: A Step-by-Step Guide

Published on Feb 28th, 2024

Integrating Facebook leads directly into LionDesk can optimize your lead management and ensure that potential clients are engaged in a timely manner. Skipping third-party tools like Zapier not only simplifies the process but also can save costs associated with extra services. Below, you will find the necessary steps to integrate your Facebook leads with LionDesk CRM without the need for Zapier.


Step 1: Access Your Facebook Page and Form
Firstly, navigate to your Facebook page and select the 'Publishing Tools' section. Under 'Lead Ad Forms', you'll find the forms that users fill out. It is essential to have an active form that is collecting leads for this integration to work.


Step 2: Set Up a Webhook
LionDesk allows for direct integration through the use of webhooks. To create a webhook, go to the Facebook Developers page and access the 'Webhooks' section. Here, you'll set up a new subscription for 'Lead Ad Forms'. Facebook will prompt you to enter a Callback URL and a Verify Token.


Step 3: Find your LionDesk CRM Webhook Information
Log into your LionDesk account and navigate to the settings area where you can find your API keys and webhook URLs. LionDesk provides a unique webhook URL that can be used to receive leads from different sources.


Step 4: Connect the Facebook Webhook to LionDesk
Take the webhook URL provided by LionDesk and input it into the Callback URL field on Facebook's Webhook setup page. The Verify Token will be a unique string provided by LionDesk which you need to enter in the respective field on Facebook. After saving these settings, Facebook will send a test to your LionDesk CRM to ensure the connection is working.


Step 5: Map the Lead Data
With the connection established, you'll need to map the lead data from Facebook to the corresponding fields in LionDesk. Make sure that essential information like the lead's name, email, and phone number are correctly mapped, so that the data flows smoothly into LionDesk's database.


Step 6: Test and Go Live
Once you have configured the mapping, it's time to perform a test. Create a test lead on Facebook to see if the information pops up in your LionDesk CRM. If everything looks good, your next real Facebook lead should automatically appear in LionDesk, allowing you to start the follow-up process immediately.


By following these steps, your leads captured via Facebook will automatically populate in LionDesk, enabling you to manage them more efficiently and effectively. Remember to check the integration regularly and ensure that all leads are transferring correctly to maintain seamless lead management operations.


Please note that the above instructions may change as both Facebook and LionDesk update their platforms. Always refer to the most current guidelines provided by both services to ensure successful integration.


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