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Understanding the Free Zapier Plan: Features and Limitations

Published on May 17th, 2024

Many businesses and individuals look to automate their daily tasks to save time and increase efficiency, and Zapier stands out as a leading platform in the realm of automation. Zapier is an online automation tool that connects your favorite apps, such as Gmail, Slack, MailChimp, and over 3,000 others. It can connect two or more apps to automate repetitive tasks without coding or relying on developers to build the integration.

If you're considering integrating Zapier into your workflow but want to test the waters first, the free Zapier plan might be the perfect starting point. The free plan is designed to offer users a taste of what Zapier can do, with the chance to upgrade to more robust plans as their needs grow.

Features of the Free Zapier Plan

The free plan provided by Zapier includes a variety of features that can cater to the basic automation needs of individuals or small businesses. Under the free plan, you can:

  • Create up to 5 single-step 'Zaps' or automated workflows. Each Zap can connect two or more apps.

  • Run your Zaps up to 100 times per month, which proves sufficient for users with moderate task automation needs.

  • Access a healthy range of apps with certain limitations on premium apps.

  • Utilize Zaps that run every 15 minutes, providing you with up-to-date automated processes throughout the day.

Limitations of the Free Zapier Plan

While the free plan is a great starting point, there are some limitations you should be aware of:

  • Multi-step Zaps, which can perform a series of automated actions in sequence, are not included in the free plan.

  • The number of runs per month is capped at 100, which may not be enough for users or businesses with higher automation needs.

  • Access to premium app integrations and certain features like Paths, which allow your Zaps to follow different directions based on specified conditions, is restricted.

Who is the Free Zapier Plan For?

The free Zapier plan is ideal for individuals or small teams getting started with automation. It is also suitable for those with minimal integration needs or those wanting to experiment with the platform before committing to a paid plan. Startups and small businesses can benefit from using the free plan to create simple workflows and explore the potential of automating their processes.

As your automation needs grow, Zapier offers several paid plans with increased task limits, the frequency of zap runs, multi-step Zaps, priority support, and more.


The free Zapier plan is a valuable tool for anyone looking to dip their toes into the world of automation without immediate investment. Its user-friendly interface and straightforward functionality can lead to significant time savings and improved productivity within a few clicks. As your needs evolve, Zapier's range of paid plans can scale with your business or personal needs, offering even more power and flexibility.

For those curious about automation or with basic integration requirements, the free Zapier plan is certainly worth exploring. It’s a risk-free step towards streamlined processes that could transform the way you manage your digital workload.

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